In partnership with Schroders
Although sustainable funds have seen increasing inflows amid growing environmental awareness and the spotlight on social issues due to Covid-19, the industry still lacks a standard definition of sustainable investing. Nicholette MacDonald-Brown, head of European blend equities at Schroders, explains the firm’s three-pronged approach of people, process and purpose.
![Three 'Ps' that make your sustainable investing the ‘real deal’](https://uat.cdn.i.haymarketmedia.asia/?n=asian-investor%2Fcontent%2FSchroders.jpg&c=1&h=360&q=100&v=20251711&w=640)