BNP Paribas merging fund ranges in Taiwan
The French firm's fund house plans to follow this with a brand-building programme for its smaller range of products.
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BNP Paribas Investment Partners Taiwan is merging Parvest and BNP Paribas L1 fund ranges, with a view to renewing the brand and streamlining its offering.
The firm will focus on this process in the second quarter, says Christine Jih, Taiwan chairman and CEO of BNP Paribas Investment Partners (BNPP IP).
BNPP IP Taiwan has been informing distributors – which form the bulk of its client base – this month about the fund merger details. “We will start the process of system rebuilding…
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