Asean gathers steam for PE as giants heat up market

Southeast Asia is gathering steam as a destination for private equity deals, with global buyout firms boosting their on-the-ground presence and making notable deals. While Indonesia remains the PE hotspot, other Asean countries are attracting interest. KKR earlier this month announced a $200 million investment in sauce maker Masan Consumer Corporation, marking the largest investment in Vietnam to date by a private equity firm. The company, part of Vietnamese conglomerate Masan G…